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Joel Meyerowitz

American, b. 1938
Land, Provincetown, 1976
Archival pigment print. Printed later.
20 x 24 in / 50 × 60 cm
30 x 40 in / 76 x 101 cm / Sold Out Edition of 10 / 48 x 60 in / 121 × 152 cm / Sold Out Edition / 60 x 75 in / 152.4 x 190.5 cm
Hand-signed by artist, mounted, titled, editioned and print date in ink label affixed to mount verso
Edition of 20 — 20 x 24 in / 50 × 60 cm
Edition of 3 — 30 x 40 in / 76 x 101 cm / 48 x 60 in / 121 × 152 cm / 60 x 75 in / 152.4 x 190.5 cm
© The Artist

A snack bar named LAND is the kind of joke only Provincetown could make with a straight face. There it sits at the very tip of Cape Cod, the last scrap of America before the Atlantic, and somebody bolted those five dark letters along the angled eave as if to reassure the lot that yes, this is still terra firma, you can get a sandwich here.

What gets me is the seam where two lights meet and refuse to agree. Along the underside of the canopy runs a hot band of yellow neon, switched on early, buzzing into the dusk; above it the sky has gone that bruised cotton-candy pink Meyerowitz spent the whole Cape Light project chasing, the colour you only get for the eight minutes after the sun has technically left. The neon is having its own private night. The sky is still finishing the day. The pale mint clapboard catches both and can't decide which it belongs to, and that indecision is the entire photograph. Off to the right the Pilgrim Monument stands up out of the scrub like a stray exclamation mark, a reminder that people have been arriving at this edge for four hundred years and mostly just wanting somewhere to eat.

Then the cars. A wood-panelled wagon and a dark convertible, both wearing the neon as a thin gold outline along their chrome, parked nose-in to the window. Meyerowitz made this with the 8x10 view camera he'd switched to, which is why the orange trash barrel by the door is rendered with the same exactitude as the heavens — no hierarchy, everything equally true. That democracy of attention is the thing. He published it in Cape Light, the book that more or less invented this vocabulary of large-format colour, and the largest editions are sold out. What's left is the looking, which costs nothing and was the only part that was ever rare.

Land, Provincetown